ISSA Announces Inaugural State Advocacy Leaders
ISSA is proud to announce its first State Advocacy Leaders (SALs). The association launched this “grass-tops” program in January 2024 to grow and strengthen its government-affairs efforts.
“We’re excited to engage even more ISSA members from across the cleaning industry and across the United States in advocacy by activating this new initiative,” said ISSA Senior Government Affairs Manager Stacy Seiden. “State Advocacy Leaders will serve as ISSA’s ‘boots on the ground’ to further impact state and federal legislation important to our industry. And with the current gridlock in Congress, it’s even more important for our members and industry to engage at the state level and on state issues.”
Following are the 16 inaugural ISSA State Advocacy Leaders. SALs must be ISSA members in good standing in the United States, who have demonstrated a strong interest in advocating for the cleaning industry.
- Jody Carroll, CEO, PowerX3 Property Maintenance Services (Pennsylvania)
- Stacey Conkle, Founder & CEO, A Beautiful Day Cleaning (Arkansas)
- Heather East, Director of Marketing & Communications, Grand Rapids Building Services (Michigan)
- Steve Eichman, Facilities Manager, West Allis-West Milwaukee School District (Wisconsin)
- Kimberly Goldberg, Customer Development Leader, GP Pro (California)
- Tricia Holderman, CEO, Elite Facility Systems (Texas)
- Natasha Magrath, Owner, You’ve Got Maids of Northern Virginia (Virginia)
- Joe Pereira, President, Integrity Maintenance Solutions (California)
- James Purcell, President & CEO, Products Chemical Company (Texas)
- Stephanie Ramsey, Owner, Simply Maid OK! (Oklahoma)
- Mary Stieger, Marketing Manager, Hospeco Brands Group (Ohio)
- Susanne Trotta, Director of Sales, Imperial Dade (Massachusetts)
- Bre Tschilar, Owner, Cleaning’s A Breeze (Alaska)
- Meredith VanDoren, CEO, CCI Efficiency Solutions (Washington)
- Iris Verdi, Director of Operations, Elite Building Services (Delaware)
- Veronica Vidal, CEO, CCMS (Florida)
“ISSA congratulates our new State Advocacy Leaders,” said ISSA Director of Government Affairs John Nothdurft. “Our longer-term goal is to secure two State Advocacy Leaders for each state—a manufacturer or distributor representative and a cleaning service professional. We thank this inaugural group of leaders for helping us launch this new advocacy endeavor.”
Contact Stacy Seiden to learn more about ISSA’s State Advocacy Leaders program.
